Failure to implement adequate data privacy protocols can, and does, result in large regulatory fines and loss of customer trust. Moreover, automotive manufacturers and retailers face a challenge with data security, especially when handling and processing personally identifiable information (PII). While this surge in connectivity and autonomy has radically changed how people drive for the better, it also requires an urgent need for robust cyber security protocols. Far from just an engine and four wheels, now a vehicle can have as many as 50 computer systems operating and controlling a variety of features.
The automotive industry has a history of embracing cutting-edge technologies.
